Dr. Eduard Kuric is a researcher with extensive expertise in user experience research, human-computer interaction, and human-centered AI. As the founder of UXtweak, he has been instrumental in developing a UX research platform that enables businesses to optimize digital experiences through advanced usability testing, user behavior analytics, and AI-powered research. Eduard is also an associate professor and lecturer, playing a key role in bridging the gap between academic research and industry applications.
Eduard Kuric discusses the significance and role of context in the creation of relevant follow-up questions for unmoderated usability testing, how an AI tasked with interactive follow-up should be validated for its capability to incorporate such context, and what the potential — along with the risks — of AI interaction in usability testing.
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In this article, Eduard Kuric discusses mouse interaction data, what kind of magic can be done with it, and some of the hidden pitfalls to watch out for so you get a head start incorporating them in your solutions.
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Five-second testing is a popular method of usability research used in the industry, yet in essence, its core belief boils down to virtually a superstition. Eduard Kuric looks under the hood at how first impressions are affected by various factors and how UX researchers and product owners can ensure that the user’s first steps can get off on the right foot.
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The problem of how to design an effective toggle button that shows the selected option clearly is a long-term open question among UI/UX designers. In this second part, Eduard Kuric explains a complex list of visual cues used by toggle buttons to communicate which of their options is active.
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In this first part of a two-part article, Eduard Kuric analyzes the characteristics of effective toggle buttons that make it error-proof and prevent confusion and frustration of users.
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