Packaging design has the primary goal to attract customers’ attention. For this purpose, package designs can not simply inform the customers, but also provoke feelings and communicate emotions. An effective packaging looks attractive, impresses with its creativity and is just nice to have on the shelf.
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Successful product design manages to reveal useful functionality beyond its appealing form. No matter how excellent a design looks like, most customers aren’t likely to spend money on something they won’t be able to use. On the other hand, most people are likely to buy something useful despite the design it has.
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Buttons, badges and pins stand for a medium which is often underestimated and not taken seriously. That’s a pity, because designed properly, badges and buttons can effectively communicate ideas to your potential customers and impress them with something creative and beautiful.
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Sometimes typography is all you need to communicate your ideas effectively. Graphics can support the type or type can support the graphics, but to deliver the message precisely, you need to make sure your type is expressive enough, your design is distinctive enough and the composition is strong enough. The results are sometimes crazy, sometimes artsy, sometimes beautiful, but often just different from things we’re used to. Thus designers explore new horizons and we explore new viewing perspectives which is what inspiration is all about.
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Retro and vintage designs are often considered as being outdated, looking old, unattractive and dull. That’s not true. Although compared to modern design, retro is mostly a completely different realm, it has a large variety of benefits modern graphic designers often tend to overlook. And that’s a pity. Because we, as designers, can learn a lot from it.
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Book covers are hard to design and nice to look at. An effective book cover manages to catch human’s eye and convey the idea behind the book on one single page. However, it’s getting even harder: to make a book really hard to forget, designers need to design the cover in a unique, creative and striking way. That’s not that different from Web where it’s important to build a sound information architecture upon a rather restricted design layout.
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Handwriting seems to have lost some of its attraction over the last years. Nobody writes beautiful handwritten letters, and uses digital means of communication with smileys, abbreviations and standard lettering instead. And that’s a pity. Since handwriting is unique, it has a tremendous expressive power a standard lettering isn’t able to achieve.
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Laptop design doesn’t have to be boring. Although often laptops look exactly as we expect them to look like, there is a number of design solutions and approaches which are completely different — unusual, creative, beautiful and damn useful. In fact, over the last years designers came up with a number of interesting concepts which have somehow stuck between the prototyping stage and the production stage. Nevertheless, much is possible. And this post is supposed to prove this point.
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Sometimes laptop is more than just a device. Using laptops over years, some of us tend to develop a genuine affection toward their little (or not so little) companions. We take care of them, putting them in a nice hand-made fabric, spicing them up with some fancy outfit and providing them with a personality using laptop skins. That’s not as bad as it sounds, and there are many ways to use laptop decoration (or laptops decorated by other people) as a source of inspiration. In some way you may also call it laptop art.
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Applied carefully, High Dynamic Range-technique (HDR) can create incredibly beautiful pictures which blur our sense of the difference between reality and illusion. In graphics HDR imaging is a set of techniques that allow a far greater dynamic range of exposures than normal digital imaging techniques. The intention is to accurately represent the wide range of intensity levels found in real scenes, ranging from direct sunlight to the deepest shadows.
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