In this article, we’ll discuss performance in relation to design and present seven guidelines that can help shape design decisions related to performance while accounting for the needs of end users and businesses. These guidelines are based on the experiences of our teams in designing native mobile apps for a broad product portfolio and on multiple mobile platforms.
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Richard Shepherd dives into how the Nike Better World website was made. Learn how it was put together, and then use similar techniques to create our own parallax scrolling website.
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Mobile strategies for browser platforms can vary massively from website to website, depending on what the company wants to offer visitors. Matt Lawson takes a look at some of the more common approaches.
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Marcin Wichary joined Smashing Magazine author Dan Redding for a conversation regarding his fascination with the relationship between humans and machines, his professional career, his interest in photography and a curious creation known as the Crushinator.
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Marshall McLuhan’s phrase sums up that the medium through which we choose to communicate holds as much, if not more, value than the message itself. Jason Gross shares why understanding the meaning behind this theory revolutionized the way he approaches Web design.
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Nothing ruins a great website UI like people using it. At least, it often feels that way. You put in days or weeks building the interface, only to find that a vast majority of visitors abandon it partway through the process that it supports.
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How do print design and digital/Web design get along? Mark Cossey explains why these two trades have to get together and make friends: the future of online content depends on it.
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User engagement can be optimized using performance metrics. Trace behavioral and emotional responses to learn (and improve) how much information and engagement the user has with your website.
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In this article, we present a couple of new ideas to design sign-up and log-in forms that might be useful for your next designs. Find some innovative techniques that could make your forms simpler and more efficient to fill out.
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Why do customers abandon their shopping cart so often? Based on a 2010 study of web users testing 15 e-commerce websites, in this article, Christian Holst shares 11 fundamental guidelines from that report.
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