Developers and designers need to initiate a conversation about the ethics of web design, i.e. how do we define and measure goodness and rightness in the digital realm? It’s important to discuss responsibilities, decisions, and consequences. Even small and seemingly insignificant decisions can have enormous implications, and ethics can help ensure the longevity of our designs and help us carve paths to better futures for everyone. It’s about time that we, the people who build the web, initiate a conversation about where we are and where we want to go. It is time we talk about the ethics of web design.
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Emails have transformed from being an ordinary text-based personal communication tool into a future-proof marketing channel. How can we create email marketing campaigns that convert? Well, one of the most important things to keep in mind is to create a good user experience so that subscribers look forward to receiving your emails. In this article, Jaymin Bhuptani will show you the best practices to follow for all email clients, as well as advanced techniques you can include for email clients that support interactive elements.
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The movement towards a more ethical future has begun. As designers and developers, we have an obligation to build experiences that are better than the norm. In this article, Trine Falbe explains how unethical design happens, and how to do ethical design through a set of best practices. She will also also help you understand how you can plant the seed to change the meaning within the company you work for and in the design community, even if you are not part of the management layer. Change starts with a movement!
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There are many different kinds of disabilities, however, there is a general agreement to categorize people with disability into four general categories: visual, auditory, motor, and cognitive. Including more diversity into your usability testing is vital for any product. In this article, Peter McNally provides lessons learned or tips to consider in planning and executing usability testing with participants with disabilities.
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So you think you’ve designed something that’s perfect, but your test tells you otherwise. In this article, Christopher Murphy will be focusing on usability testing, where he evaluates the design decisions made against a representative set of users to test if his assumptions are correct. User testing should be happening at every point in the process as an integral part of an iterative design process. With that thought in mind, it’s important to establish a structured framework for user testing throughout the design process. let’s explore the importance of user testing.
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Communication failures are human problems, so they’re messy and hard to solve. Design systems are one kind of tool that people look to in order to solve problems that are fundamentally about failures in collaboration and alignment. In this article, Amy Thibodeau will include practical advice that will be useful to anyone who is thinking about creating a design system to enable harmonious, integrated, and fundamentally successful product development.
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The best design follows an iterative process. The earlier in the process you can identify and fix problems, the easier and the less expensive it is. This is where prototyping comes in. Techniques such as wireframing and prototyping have transformed how user experience designers work nowadays. In this article, Christopher Murphy will take a closer look at the benefits and the process.
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Adobe is launching a unique design challenge: Take one of three exclusive icon kits and make an app prototype that helps fellow creatives explore your city. Now’s your opportunity to let fellow creatives see your city through your eyes — and to put your design skills to the test at the same time. Show them where you get your creative juices flowing, where you relax after a long day at work, or whatever else might spark your love for the place you live each day anew.
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(This article is kindly sponsored by Adobe.) When designing your user interface, it helps to have a system in place. Spend some time to establish a considered design system. Not only does this ensure that your design is consistent, but it also helps keep your team on the same page and provides any freelancers working on the project with all the guidance they need in one central location. With this guide, Christopher Murphy will help you find a solid UI approach that will stand the test of time by exploring how we design interfaces that are consistent and scalable.
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How would you design a responsive car configurator? How would you deal with accessibility, navigation, real-time previews, interaction and performance? Let’s figure it out. In this article, Vitaly Friedman dives deep into the dos and don’ts of designing a perfect configurator. As designers, we might try to make our configurators advanced and sophisticated, but too often we overwhelm customers with too many non-trivial options.
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